All Posts

You've seen this diagram before. Boxes everywhere, arrows crossing arrows, and your finger hovering over the page as you trace one line through the tangle to figure out what leads to what. By the time you find the answer, you've forgotten the question. The diagram contained all the right information, it just made you work too hard to get it. There's a simpler way to show that two things are connected, and it doesn't require a single arrow: put them next to each other. The Pri

The model is done, the content is right, and now comes the fun part: the color picker. A splash of orange here, a friendly green there, maybe a gradient on the header, anything to keep it from looking plain. The result is colorful. It is also, very often, harder to read than the plain version was. Color isn't the problem. Unemployed color is. Used well, color is one of the hardest-working elements in a visual, but only if you give it a job to do. The Principle: Give Color a J